SMS / Text Marketing & Business Texting Best Practices, Resources, Tips & More

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How Retailers use text messaging to engage and retain customers

With so many brands vying for buyers’ mindshare, it has become extremely tough for retailers to attract and engage customers. Multiple options for a single product makes customers switch brands easily. Retailers are therefore constantly coming up with new deals…

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9 Ways to Leverage The Power of MMS Messaging for Business

9 Ways to Leverage The Power of MMS Messaging for Business

A picture is worth a thousand words. Have you ever wondered why? That’s because our brains process visuals 60,000 times faster than text. How can you leverage the power of the visual medium? MMS messaging can help your business get…

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How to attract and engage more prospects with SMS messaging

As the race to the White House gained momentum, SMS messaging emerged as one of the most extensively used communication channels in the 2016 U.S. elections. Be it registration deadlines, key event highlights, or information regarding nearby polling stations, messaging…

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Future of messaging

The Future of Conversational Messaging

Conversational Messaging: The Future of 2-Way Business Communication Messaging and Salesforce Einstein shared centerstage at Dreamforce ’16. Marc Benioff spoke about how many of us prefer to communicate with mobile messaging, yet many companies “are not equipped to have conversations…

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Why Texting for Business Communication [Infographic]

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SMS-Magic team attends Dreamforce Outpost Pune WIT event

The Pune Women in Tech User Group organized a Dreamforce Outpost on Saturday, October 8, 2016 at the O Hotel. 12 women attended, from various companies like Accenture, Screen-Magic, Syntel, Extentia, Varian and Jade. The largest contingent was from Screen-Magic-…

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Super women in technology at SMS-Magic- Part 4

Women in technology (WIT) share concerns similar to women not in technology. So, is a WIT movement necessary? Let’s hear what these women in SMS-Magic have to say about WIT, role models and more- Sayali Saswadkar, Associate Account Manager @sayalisas1…

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Super women in technology at SMS-Magic – Part 3

The McKinsey Global Institute report states that $12 trillion could be added to global GDP by 2025 by advancing women’s equality. Women account for half the world’s working-age population. Therefore, it is crucial that more women are encouraged to achieve their…

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Super women in technology at SMS-Magic – Part 2

It is aptly said that if you are passionate about something, turn it into your profession and you can easily turn your day job into a dream job! Well, some of the women in the SMS-Magic team have done just…

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Women in Tech - Salesforce Initiative

Super women in technology at SMS-Magic

I remember participating in a debate competition in my college days on the topic of women empowerment. I had used the following 18th century verse to share my thoughts about how women have historically been subjected to less important roles across all…

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