Category Archive for "Customer Behavior"


5 killer ways in which Sales can use SMS texting for conversion

Globally, 33[1] percent more people have access to mobile phones than to toilets! In 2013 that was 6 billion with access to mobile phones (and thus to SMS). Because of the huge potential behind text messaging, sales teams across industries…

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How to attract and engage more prospects with SMS messaging

As the race to the White House gained momentum, SMS messaging emerged as one of the most extensively used communication channels in the 2016 U.S. elections. Be it registration deadlines, key event highlights, or information regarding nearby polling stations, messaging…

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Text, Connect, Engage – Reasons to use SMS Marketing

As children, none of us would have ever imagined a talking device (read telephone) without a long curled up wire hanging out of its bottom but then soon cordless devices kicked in and before we knew it, first mobile showed…

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Customer Company – A Deeper Dive into Customer Psychology – Part 1

So, after all the new technology, new high yielding online tools and research, the question still elude most of the people “How well do you know your customers?” Certainly it seems to be tough to measure and evaluate the statement “KNOWING…

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